Build the institution's own enrollment website and campaign landing pages with course display, teacher profiles and enrollment forms; responsive on PC and mobile; tracks utm_source / utm_medium / utm_campaign parameters plus teacher, user and sales referral codes, with full source attribution and automatic sales assignment upon registration.

Built-in live teaching on WebRTC with latency below 200ms domestically and below 300ms cross-border via dedicated transmission routes; up to 24 simultaneous audio/video participants per room and 1,000+ viewers; 10+ interactive teaching tools including whiteboard, quiz, buzzer, trophy and timer; 6 classroom roles (teacher, assistant, inspector, parent, student, observer); supports all courseware formats (documents, dynamic PPT, interactive H5, audio/video) with server-side auto recording and cloud replay, suitable for small-group and 1-on-1 teaching.

Multi-type course creation, schedule conflict detection and batch rescheduling; recurring classes auto-scheduled by weekday and time; flexible series, single and trial classes; 1-on-1 and group class types with automatic cross-timezone conversion; SMS reminders 30 and 5 minutes before class based on each student's local timezone, plus morning email digests of the day's schedule.

Full-lifecycle management of student profiles, class-hour balances and order records; the parent web portal shows membership status, class-hour balance, consumption details and contracts, with one-click switching among up to 3 students; the parent app supports subject/calendar-based booking and leave requests; the student app supports countdown entry, courseware preview and replay, with homework submission in image, document, video and audio formats.

Online teacher registration and profile review (qualifications, photos, intro videos), with subject certificates bound to teaching permissions; availability calendar control with 24-hour booking switch; 18 completion states auto-marked (covering cancellations and exceptions by teacher, student, staff and platform), with dual-track system marking and manual correction, and automatic payroll calculation by completion state with reports.

Lead capture, channel assignment, customer profiles and follow-up records with full trial-to-renewal workflows; precise source tracking via landing-page UTM parameters and referral codes; weighted round-robin sales queue assignment with auto-assigned public-pool leads and private-pool reminders; 360° customer profiles across courses, follow-ups, orders, class hours, favorite teachers and homework; multi-channel lead intake from WeChat Channels, Xiaohongshu, Douyin and WeCom with automatic user registration and sales assignment.

Referral campaigns, referral codes and automatic reward distribution; 9 reward scenarios (new user registration, invitee registration, first-class completion double rewards, first payment, monthly sharing, etc.) triggered automatically when conditions are met; configurable Chinese/English sharing posters and campaign tags; reward class hours issued automatically upon poster approval; multiple PC and mobile landing-page templates with attributable enrollment results.

Multi-type class packages and membership plans with automatic class-hour deduction and fully traceable consumption; multi-priority deduction rules (paid hours consumed first by time order, paid before bonus within one order); independent validity periods per package with refresh support and free cancellation within 24 hours; class-hour value tags support base price plus subject and teacher add-ons; regular and VIP pricing with multi-currency, integrating Airwallex, Stripe and Yuansfer cross-border payment channels with automatic reconciliation.